Hey, Bro! Bro-TOX, that is…

The increase in popularity of Botox treatments for men has come to be known as “Brotox.” The term may make you smile but, then again, so will the results. Botox works to paralyze muscles where facial lines, wrinkles, and creases may appear. The area between the brow (the “angry 11’s”), forehead and around the eyes are the most common areas. Within weeks, the skin takes on a smoother, younger-looking appearance.

The reasons treatments for men have grown 300% in the past 10 years are numerous. Dr. Michael Eidelman, an internationally recognized Botox injector, noted in a recent presentation to the American Society of Dermatologic Surgery (www.asds.net) that men have become more comfortable paying attention to their appearance, they want to look better for themselves and their partners, they feel more confident due to a revived self-perception of youth and they have the ability to compete more effectively in the workplace.

Added to the appeal, the recovery time is practically nil and, when administered correctly, no one will know. Dr. Eidelman’s goal is to maximize the masculinity of the face and have the patient look rested, refreshed, youthful and confident, not “done” or “frozen.”  The effects take place gradually over the course of about 2 weeks and results can last 3-6 months. With only occasional bruising and slight swelling or redness at the injection site that generally fade in a few hours, it’s a perfect lunchtime procedure.

Dr. Eidelman has an acute understanding of the musculature of the face and varies his techniques depending on sex, muscle density, facial symmetry, age and patient goals. He is among the most experienced and well-versed providers to perform Botox and Dysport procedures for the male population. Through experience, skill, artistic sense and research he has developed and perfected techniques that make him the “go-to” doctor not only for patients, but sought after for the training of other doctors. He has been invited to demonstrate his Botox/Dysport and filler techniques at the American Academy of Dermatology (www.aad.org) meeting this July.

Men have come a long way aesthetically over the past decade. If you look in the mirror and want something to smile about, give Botox a shot.

Visit Chelsea Skin & Laser as see what Dr. E can do for you.

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